Alfamart, the first and only Super Minimart chain in the Philippines, in partnership with the Manila Catering Corporation (MCC) recently launched Alfa Freeze, a line of frozen snacks exclusively available in Alfamart branches. Alfa Freeze’s pioneer products are Frozen Choco Banana, which consists of saba or a sweet plantain dipped in chocolate and sprinkled with […]
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Alfamart now accepts GCash barcode payment

Almost 700 branches of Alfamart, the first and only Super Minimart chain in the Philippines, are now accepting GCash barcode payments. This contactless payment method is safer, faster, and more convenient for customers. When you’re shipping for your daily needs at Alfamart and need to pay, you can simply log into your GCash app, tap […]
Alfamart pushes for mutual growth with “local jewel” partnerships

As the pandemic has isolated us from each other for over a year now, compassion and love for another have taken on new meanings and new faces. For 48-year-old baker Jannice Enas, kindness takes the form of her baked goods, fresh out-the-oven and made with care. She realized through her passion for baking that feeding […]
Alfamart Warns Consumers Against Survey Scam

There is a new online modus operandi going around wherein an email or text message that claims to be from Alfamart is giving away gift cards worth up to PhP 7,000. To get a chance to “win” the said prize, all the victim must do is answer a survey and register. However, Alfamart Philippines firmly denies ever […]
“Empathic Leadership” helped Alfamart grow to 7th Anniversary

Alfamart, the first and only Super Minimart chain in the Philippines, has had quite an admirable rise from obscurity. From the fledgling first store in Trece Martires, Cavite in June of 2014, it has grown to over 1000 stores in a span of seven years. This achievement was the result of a number of factors. […]
From Dream to Meme: Minute Burger’s resilience through the decades

Gen Xers and early millennials may remember Minute Burger as a quaint homegrown fast food brand in the 90s. It grew to have a few brick-and-mortar stores during that decade. Late into the 2010s, Minute Burger has become an Internet hero and is especially known to Gen Z because of its “Meme Lord” status. Naturally, the memes […]